Post Card Marketing for eCommerce
eComFuel Podcast
00:00
Navigating Black Friday without Heavy Discounting
The chapter delves into strategies for participating in Black Friday without relying heavily on discounts. It discusses creating high-perceived value offers, targeting existing customers, and engaging the current audience to drive sales. The speakers emphasize the importance of rethinking offers and planning marketing strategies to maximize revenue during major sales events.
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Transcript
