If your content feels like it's not landing the way it used to, this episode will help you understand why. The internet has changed, attention has changed, and polished performance content just doesn't work the same way anymore.
In this episode, I walk through the shift from performance to proof and why people are looking for receipts, context, and lived experience instead of perfection. I break down five types of proof content you can create without burning yourself out, and how to use social media as a mirror instead of a megaphone.
This is a practical episode for business owners who want to build trust, show credibility, and create content that feels human again.
In this episode of the podcast, I talk about:
- Why performance content is losing trust
- What proof based content actually looks like
- Five types of proof content you can use right now
- How storytelling builds credibility
- Why boundaries and values are part of trust
…And More!
This Episode Was Made Possible By:
Riverside All-in-One Podcast & Video Platform
Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/393
