How This Menswear Company Worked Past Major Breaking Points To Scale
Shopify Masters
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How Do You Launch New Products?
Every every one of our shirts, even the evergreen ones, are made in small batches. So we almost never make more than, say, one to 200 shirts at a time. And so yet, the small banch programm allows us to test new things, but it also allows us to get our customers excited about something that's limited addition and new.
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