Good Work with Barrett Brooks cover image

Nathan Barry: Everything We Learned Growing ConvertKit to $40M (and What We'd Do Differently)

Good Work with Barrett Brooks

CHAPTER

Navigating the Challenges of the Creator Market

The chapter covers various aspects of navigating the creator market, including the importance of role model creators in purchasing decisions, challenges in promoting the company effectively, and the struggle of associating brands with creator stories. It emphasizes the need for effective marketing strategies, better communication with the media, and advocating for oneself in the competitive creator economy landscape.

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