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This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW15 to start recording studio quality sound and video and get 15% off a membership plan.
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Download numbers are one of the most obvious metrics for measuring the success of your podcast and, believe it or not, your titles are one of the biggest factors in how many downloads you get!
That’s why, in today’s quick hit episode of Grow the Show, we’re answering a commonly asked question from our Facebook community: What is the best method for creating eye-catching, clickable podcast titles?
Tuning in, you’ll learn some proven tips and tricks from the copywriting industry for crafting titles that are clear, concise, unique, and evocative, regardless of whether your show is outcomes-based or for entertainment purposes.
For actionable advice on how to make your titles irresistible to both regular listeners and passers-by, you won’t want to miss this episode!
Topics discussed in this episode:
- Utilizing the 4 U's as a checklist for crafting impactful titles
- How to draw listeners in with one-of-a-kind content
- The value of being super specific
- Different ways to communicate urgency
- Illustrating how your podcast will benefit listeners
- Examples of weak titles that don’t follow these simple rules
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