4min chapter

The Rich Roll Podcast cover image

Become An Idea Machine With James Altucher: Create, Experiment & Adapt

The Rich Roll Podcast

CHAPTER

How to Get a 100 Million Dollar Order From a Red Lobster Waiter

How did richard branson persuade some bowing to lend this 27 year old nobody an entire plane, like a hundred, 50 million dollar plane? How does he do it? It's interesting to see the little nuances of how these people achieve things. I mean, you kind of break it down, you've got like, obsession in overcoming resistance, persuasion, ampathy, problem solving and this idea of skill versus habit which i thought was superinteresting. Yet, yet,  it's not like these people have real skills, just, oh, thei're waking up at six a m every day, or theyr, you know, going to the gim every day.

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