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The Origins of Ziki: From Truckbox to Gigaziki
This chapter explores the journey of the speaker from the restaurant industry to starting their own company in the food industry. They discuss the evolution of their initial venture, Truckbox, into Ziki, and their obsession with the economics of food trucks. They also delve into their epiphany moment of wanting to create a significant company in the food industry with a factory-based model called gigaziki.