ChatGPT and AI-Fueled Agency Disruption
Owning the Outcome
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How Does the AI Predict Words?
The language models work by using probabilities to predict the next word in a sentence. It's not scraping content from Wikipedia or your site, like it's literally writing words from scratch based on the probability of what it thinks the next word should be. And you can tweak that. You can actually change how creative the AI is. Like it's called changing the temperature. And what it'll do is it'll give more creative probabilities. If I adjust the temperature, it may say, go sit on the camel. The chair would be the most probable word in that sentence. But this isn't a start to start to start. This isn't a replacement content marketer, right? But it should
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