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15min chapter
From Data to Discovery: Anthropologie’s Secret to Retail Success with CMO Elizabeth Preis
The Speed of Culture Podcast
Harnessing AI for Creative Marketing
This chapter explores how AI can be a powerful enhancement tool in marketing and design, sparking creativity and innovative campaigns. It emphasizes the importance of emotional connection in retail and the need for brands to prioritize customer experience over price during competitive shopping seasons. The discussion also highlights the significance of networking and career growth for aspiring marketing leaders, advocating for genuine relationships built on mutual support.
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AI-powered
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Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode