11min chapter

Nikonomics - The Economics of Small Business cover image

86 - AI: Threat or Opportunity? How This $9 Million Marketing Agency is Embracing the Future with Brandon Doyle

Nikonomics - The Economics of Small Business

CHAPTER

Navigating Long-Term Work Relationships and AI Transformation

This chapter explores the complexities of managing long-term relationships in the workplace, particularly when difficult decisions like firing employees arise. It highlights the transformative impact of artificial intelligence on the marketing industry while reflecting on the speaker's diverse experiences with various clients. The discussion also emphasizes the importance of effective delegation, understanding key man risk, and fostering an independent team for sustainable growth.

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