4min chapter

The EntreLeadership Podcast cover image

How to Effectively Lead Through Uncertainty with Stephen Mansfield

The EntreLeadership Podcast

CHAPTER

Leadership - You Can't Live in Your Head

Leadership is about creating a culture around you, and all these steps that we're talking about, it's about creating a cultured company. Communicate your why really well. That's the stuff that takes your business to the next lot well. You can't just live up inside your head or in your office; you have to actually think about the man on the street. The story you tell is largely how it's remembered. To create victory for people at a certain cost, coffee is better than water. It energizes you. And it might be something out of new btrama: "It's not just the obvious choice"

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