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The Future of Monetization
I think that it's going to be a huge amount of opportunity across both and growth. You're going to see dramatic business model disruption that creates the opportunity for new companies. On sort of the monetization end, I guess you can think, perhaps, on the co-pilot thesis, the upper limit could be what humans or what companies are willing to pay human to kind of get that work done. It's a very complicated question that will change a lot year by year and in different functions.