3min chapter

Business Processes Simplified Podcast cover image

The 1-Page Marketing Plan System with Allan Dib

Business Processes Simplified Podcast

CHAPTER

The Psychology of Referrals

The last step is called orchestrating and stimulating referral. And as the title expresses, it's an active process. It's not something like a lot of people kind of hope and pray for referals. Rather than just asking, be arming them with value that they can pass on.

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