RV 61 - Creativity Without Constraints | Modern Startup Marketing Podcast
GTM Live
00:00
The Immutable Laws of Branding
There are a set of Fundamentals in business and marketing that are timeless Listen to customers Think about how to price and package use those insights from customers to drive your product strategy. Category design is best suited at the beginning of a company's journey or as an enhancer of existing positioning but be taking a company that fits into an existing category and then trying to move it into a Or transform it into a new category can cause detrimental short-term effects.
Transcript
Play full episode
