Matilda's are looking forward to activating both. The real value for us as a partnership is about our ability to get down to that grassroots level. We want to engage our network of franchisees, our customer base and attract new customers in different age groups,. demographics and geographies.
In this episode, Sean is joined by Charlotte Offord (NFL), Glen Rolls (La Liga), and Rodica Titeica (Subway), to discuss their organizations' strategies for engaging new fans and expanding their reach. This conversation is recommended for anyone interested in the intersection of sports and marketing, as well as those looking to expand their organization's reach and engage new fans. Show notes - https://sportsgeekhq.com/podcast/mis-the-battle-for-new-fans-replay/