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How to Scale Up Your Business Model
If you can't tell that story, don't take that client. So we're launching our first crowdfunding, our first Kickstarter for independent music artists. That's what all the people, Derek Sivers, Rob Walling, look to the people that are having success. They practitioners, then they do. The idea is this, the nozzle is your buy now page. It's your services page and it's your pricing chart.