Navigating the Sports Media Landscape

Call it symbiosis. Call it co-dependency. However you want to characterize it, there’s zero debate that Big TV and Big Sports are deeply intertwined. So if the TV business is shrinking, what happens to sports?

That’s the main question I had for John Ourand, the longtime sports business reporter who’s now at Puck. But I had lots of related ones, like: Now that (some) college students are getting paid to play sports, how does that affect the TV product itself? What’s happening to the local sports networks that bring you baseball, basketball and hockey? And is the sports betting media boom drying up?

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