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Mentoring and Educating the Developers: The Role of DevRels with Vyshakh Babji, Global Lead of DevRel at Shippo

The State of Developer Education

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DevRel, It's Marketing, but You're Not a Sales Person, Right?

As a DevRel, you never sell your company's product. You just make sure you give them enough information and guidance to be successful. But at the same time, don't force them to use the product or rather, you're not a sales person. People are much more likely to build an affinity for a platform if they feel like they chose it for a good reason and get value out of it.

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