2min chapter

How I Built This with Guy Raz cover image

Michael Kors: Michael Kors

How I Built This with Guy Raz

CHAPTER

How to Cultivate a Luxury in Less Expensive Streetwear?

Michael Cores has launched a range of affordable streetwear. He says it's important not to talk down to the customer. The richest person in the world does not fill their entire closet with $1,800 jackets,. And vice versa, someone who has a very casual life and doesn't have that kind of money to spend.

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