3min chapter

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Episode 258: Prof. Meir Statman: Financial Decisions for Normal People

The Rational Reminder Podcast

CHAPTER

The Third Generation of Behavior Finance

The third generation of behavioral finance is to see people as whole person and really have not just financial well being do I have enough money for retirement but really life well being. So normal investors want things like supporting a family like raising children like finding satisfying work and well paying work. They also want health they want to be true to their values, he says.

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