How to Create a Product

Designers or not, we practice creativity every day. What are some of the laws that govern creativity? Our guest today is Joey Cofone, founder of Baron Fig. You’ll learn about his decade-long journey of writing the book, his advice for storytelling, why you should care about creativity, and more.

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Show Notes

• Baron Fig – Joey’s company
• The Laws of Creativity – Joey’s book
• Use the code UIBREAKFAST to get 20% off the book & all Baron Fig goods (valid until October 28, 2022)
• Follow Joey on Twitter and Instagram

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