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Innovating Energy: Disruption and Collaboration
This chapter explores transformative challenges in the energy sector, especially how traditional companies struggle to keep pace with innovative startups. It discusses the need for cleaner energy solutions amidst geopolitical pressures and highlights Sweden’s unique energy landscape, integrating centralized systems with distributed resources. The conversation also delves into potential collaborations between energy solution providers and well-known Swedish brands like IKEA and Spotify to enhance energy distribution and market reach.