I think with AI in particular, it feels like a lot of things have already been built. It really does feel very early and that this is going to be disruptive in a very tangible way. Not everyone is going to adopt AI immediately or use AI tools, because it exists. And so that's just an example of human behavior. I do think you're right that for us, we're like, Oh my God, but we are on the fringe. And I think it'll take time.

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