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How To Bootstrap £500 into £350 Million - Oliver Cookson Founder of Myprotein

Deep Dive with Ali Abdaal

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From Kitchen to Brand: The Protein Journey

This chapter chronicles the speaker's personal journey that led to the creation of a powdered protein brand, sparked by a pivotal moment in their mother's kitchen. It delves into the exploration of whey protein, the economic foundations for their business model, and the challenges of early e-commerce practices.

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