2min chapter

The Proof with Simon Hill cover image

Future of eggs | Arturo Elizondo

The Proof with Simon Hill

CHAPTER

Is There a Fertile Environment for Crazy Ideas to Emerge?

California is a special fertile ground for crazy ideas to emerge. And it also doesn't hurt that people already have these, you know, they're kind of on a different wavelength and burning that is close by. I would say the vast majority of founders that I have met are very, very mission driven. It's industrialized animal agriculture, which is where we get 90% over 90% of our food.

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