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Is It a Frog in the Flames?
I've been big on, you know, talking a lot over the last few years about how we're being formed very slowly and deliberately by social media. That's still happening, but I think where we're moving increasingly is it's less that people are forming than what you see with Kanye West in terms of radicalization. So, COVID and the extra screens that people ingested and the social isolation that happened during that time was really a period of accelerated radicalization. And you know, I think that we need to have a more robust approach again.