#66 Storing the value of attention in digital objects w/ Derek Edwards
The Ledger Podcast
CCO - It Comes Back to Attention
"If you've learned anything from this episode, it's really that it does all come back to attention. Your enemy is just like in Spotify or Apple Music. The enemy is no one giving a shit," he says. "The more that you can structurally optimize for the digital object getting attention, that is the thing that I hope I leave creators with after this episode"
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