1min chapter

The Jordan B. Peterson Podcast cover image

163. Is Everything Better Than We Think? | Bjorn Lomborg

The Jordan B. Peterson Podcast

CHAPTER

Is There a Sales and Marketing Problem There?

The economic models don't take into account the difficulty of propagating the message. I don't think it's unreasonable to estimate that 65 to 95 % of the cost is in sales and marketing, five hd percent of yesterday. So you have a salesan marketing problem there. And that's a real problem, right?

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