
Ep 215: AKNF - How Unilever Launches New Products in 39 Days with Selina Sykes, Elliot Roazen and Rob and Dan from Pilothouse.
DTC Podcast
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Unilever: Is There a Hierarchy?
There are definitely like a hierarchy of our brands. And actually we use kind of agile methodologies to help us prioritize and just talking to my team about what different bucket each of our brands is in. So there are definitely brands that are giving us more positive indicators. We learn every day in this and that's why I love working in the recovery. It's really, if your eyes are open and it is open, you can learn every single day how to win in this market.
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