150: Podcast marketing strategies for rapid growth with Charley Valher
Podcasting Business School
00:00
The Average Ad Run
If you've only got ten dollars a day and that's the limit, i think you should be just focused on promoting your new episode every week. If it performs over a certain bench mark, which we have from the experience in the account, we don't turn it off. Get a good bench mark ofdate of 250 bucks. Is this better, worse or indifferent than our average? Better, keep it on. Indifferent. Just put it into a list. And then once you've got a list of winners, you might routanely turn them on again six months lateror play with them in different ways. So if you go, hang on every episode we create on podcast gro
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