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The Power of Referral Partners

Freelance to Founder

00:00

Strategies for Getting Referral Partners

The chapter explores various strategies for freelancers and agency builders to find referral partners, including creating conversation catalysts, researching potential partners, and leveraging local relationships. It emphasizes the importance of understanding partner needs and building credibility before approaching them. Additionally, it discusses the benefits of attending events and networking to grow a business and highlights the need for multiple lead generation strategies.

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