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How To Write Copy For Female Buyers vs. Male Buyers

Dan Kennedy's Magnetic Marketing Podcast

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Why You Should Care About Marketing to Women

Women own 20 % more new homes than men. They spend five trillion dollars annually in ria, with a t five trillion. 70% of all new businesses are owned by women as well. Women employ more employees than all the fortune five hundreds across the globe,. So it's not just a nitch market. Its huge. It permeates everything. And and it wasn't always like that when you're looking at marketing. This is the first time in ever that we've had women and men. We have 50 % more college degrees tha mhen, which give us a higher earning capacity across the board. Even when women are alike in a relationship, whether theyare married or ora

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