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Mark Gainey | How Strava Made Running and Cycling Social

The Founder Hour

CHAPTER

The Shift in Mentality of Athletes and the Influence of Media

Analyzing the changing mindset of athletes, this chapter explores the influence of media and social media on the prioritization of fame and instant success over the process of achieving goals. It also delves into the implications for younger generations and the challenge of balancing personal aspirations with the need for social media validation.

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