The Best One Yet cover image

🥶 “Bitcoin Blizzard” — Coinbase’s bankruptcy scare. The RealReal’s re-Gucci. Baby Formula’s shelfless-ness.

The Best One Yet

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Market Failures and Promotional Strategies in Crisis

This chapter explores a financial platform's promotional strategy that used free stock incentives to boost user acquisition. It then delves into the baby formula shortage in the U.S., analyzing market failures and the necessity for governmental action in dealing with such crises.

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