The Easiest Way To Ensure Your DTC Business Is Unscalable
The Andrew Faris Podcast
00:00
How to Win With Facebook Ads
You have to be able to multiply the value of the first purchase that you generate into non-paid revenue. FC Good's business where we made wallets out of old baseball gloves was built on our ability to sell wallets to people one time. There was essentially no LTV in that business. The ceiling there is not so limited that you can't still create a worthwhile business.
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