This week, we welcome Preeti Shetty, another amazing female leader in football, for an awesome conversation about her different roles:

- CEO of Upshot.

- Director at Brentford FC.

- She is involved with Ready, a platform aimed at educating women in the industry with new technologies.

- Entrepreneur after launching "Valeur" with another remarkable female leader in football: Arianna Criscione.

Preeti and I talked about her different roles, entrepreneurship, what went wrong in web3, leadership advice for female leaders, and the importance of using data to create a positive social impact...

This episode has it all! It is brought to you by Juan Valdez, which is a 100% premium Colombian coffee brand.

You can order it online at ⁠⁠⁠⁠⁠⁠⁠es.juanvaldez.com⁠⁠⁠⁠⁠⁠⁠ and they actually have a special discount for World Football Summit Podcast listeners. Enter the code WFSpodcast at checkout, which is applicable to their whole-bean coffee. And…they deliver to all markets in Europe! So give it a try and let me know what you think.

You can also buy tickets for WFS Asia, taking place on December 12-13th, ⁠⁠⁠⁠on our website!⁠⁠⁠⁠

World Football Summit: The football we want, and need.

This podcast is for leaders who want to shape the future of the football (or soccer) industry. On this show, we will bring you closer to the people and the organizations who are driving change in the sports business industry all over the world.

You can learn more about us on:

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