4min chapter

The Logan Bartlett Show cover image

EP 35: NYT CEO Meredith Kopit Levien, Bankless’ David Hoffman and Zach Weinberg Crypto Debate, Live at Live at Primary's NYC Summit

The Logan Bartlett Show

CHAPTER

How Do You Survive the Existential Crisis?

When I joined the company in 2013, we had sort of survived like the, you asked about existential crisis. We weren't growing our digital business anywhere enough to make up for what we thought would be very steep print declines to come. The first one was very simply, what's our business? What are we doing here? And I always say, the business strategy of the New York Times is five words, we make journalism worth paying for. You know, that's a very simple idea. In 2015, that was still worth paying for against a backdrop of a lot of free alternatives.

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