The Fear of a Flood of Cheap, Lookalike Generated Content

Josh Burnoff: Everyone I know in advertising is panicking right now. We're going to be inundated with crappy content, and that's why the truly creative person is able to stand out. He says if you can find a way to aggregate attention in a world where there's a flood of cheap, lookalike generated content - that's a good business opportunity. Rob Turcic: Jeff Jarvis just wrote a book that draws a parallel between Gutenberg's printing press and allowing an explosion of content like what's happening now. It's been a great pleasure having Josh on the show.