7min chapter

Business Breakdowns cover image

Rolex: Timeless Excellence - [Business Breakdowns, EP. 65]

Business Breakdowns

CHAPTER

Watches at War: Rolex vs Omega

This chapter examines the competitive dynamics between luxury watch brands Rolex and Omega, focusing on Omega's revival with the Speedmaster's iconic status. It also highlights the challenges consumers face in the luxury watch industry, particularly regarding the negative retail experiences that can impact brand loyalty and reputation.

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