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EP-284 Susanna and James Forbes, Little Pomona Cider

Good Beer Hunting

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Challenges and Innovations in Cider Production

This chapter explores the cider industry's struggles with traditional beer dominance in pubs, advocating for a shift in consumer perception towards cider as a versatile beverage. The discussion highlights the complexities of cider production, including fermentation processes, the importance of flavor balance, and the spontaneity of crafting unique ciders each season. It also addresses regulatory challenges and the need for better categorization to foster growth within the cider market.

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