The Drama of Reusable Eye Masks

Do skin is the one that really started this. They were like the first brand to come out with reusable eye masks. Everyone has been seen using them like all the celebs. It must hurt as a brand founder to see something that you created be copycatted. But it's a free open market. And I would argue that if brands are really focused on sustainability, they have to be accepting of other brands trying to be sustainable in this way as well.

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