This is a time to stay very close to the data more than ever before. You want to be watching your customers, talking to your customers. Is the more time you spend in the narrative of recession is coming, recession is not coming, inflation is spiking, the less likely you are to get your business right. So i love your advice about thinking harder, maybe about margins relative to growth. But then i also just think generic answers are just so much less likely to obtain now than they were ever before. Ye, of course, crypto has melted down alongside other parts of the market. And i read two arguments that i find very interesting. One argument is we've really learnt something fundamental