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Design Lessons From IDEOU: Using Human-Centered Systems Thinking to Solve Complex Problems | Deirdre Cerminaro

Work For Humans

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Introduction

From observing kids brushing teeth to understanding product life cycles, this chapter explores the design process behind a successful kid's toothbrush and the importance of considering the full life cycle of products. Deirdre Sermonaro’s experience in combining human-centered design and systems thinking is highlighted as a means to drive organizational change.

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