20 to 30% of the population has chronic pain because it's hard to find a solution. A new service called Tacklebox would help people get better by helping them make appointments and track their progress. The company is looking for $500 per month, but you can apply now at tacklebox.com.
Hard problems are the only problems worth your time. Today, we'll talk about how to identify them and build a business around them. We'll dig in on decisions customers avoid and using those decisions to anchor early traction. We'll talk through Brian's favorite current business - a guy who buys used cars for you - and how to approach helping people with chronic pain.