Membership Model and Customer Loyalty

Costco, the bulk grocery chain known for consistency, devoted employees and discounts, has 145 million members worldwide. New Yorker staff writer Molly Fischer grew up going to a Costco in San Jose (Warehouse No. 148, on Senter Road), and she says “being a child of California in the eighties and nineties offered a front-row seat to the rise of a retail juggernaut.” But new management and Wall Street pressure means that things are changing at Costco, even as its hot dog-and-soda deal remains $1.50. We’ll talk with Fischer about her new piece, “Can the Golden Age of Costco Last?”

Guests:

Molly Fischer, staff writer, The New Yorker

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