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Measured Opinions #10: Better metrics for web measurement

The Measure Pod

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Interaction Level Events Will Not Count as a Bounce

interactive events will actually count against the bounce, right? So if you have a page with a lot of content on it, and you are so your example earlier, as if you've got this big called to action button on it. And that would give you, in that case, a more meaning for bounce rat yes, absolutely. I'm always in two minds with the interaction level events. But i'm in the camp of keeping the metrics consistent whether we like it or not. It goes back to that thing of why people don't change the session time out of thirtyminute. The idea of something being different is really hard to grasp  and educate everyone internally"

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