AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
Shireen Smith - The new rules of branding, strategy and intellectual property
Let's talk branding
Is There a Need for a Brand Protection Lawyer?
You need to know enough about the brand protection dimension and what would be involved to protect something. And then i'd leave lawyers doing searches of availability and an, you know, protecting. You need to have some sort of knowledge of how to do some searches of availability before handing over to lawyers,. But have them do final chequs and then register. So that sort of work would be more for a lawyer to do.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode