Build Confidence in Your Strategy: Jennifer Riel
Creative Confidence Podcast
00:00
Is This Really the Right Idea for You or Amazon?
In an ideal world, you've got a smart market research person in your organization. You can figure out how sophisticated your indicative test needs to be. If you don't have those resources, do just the survey and see what you find out. And it's now there are a bunch of companies out there yet that quickly move.
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