4min chapter

Blinkist Podcast - Interviews | Personal Development | Productivity | Business | Psychology cover image

Valerie Fridland: Use Bad English, Get Good Results

Blinkist Podcast - Interviews | Personal Development | Productivity | Business | Psychology

CHAPTER

The Secret Life of Pronouns

Dr. Friedland: How you talk matters, not just what words you use, but how you speak. James Pennebaker was one of the first people to use a computer and like analyzer to look at language. He had people who had experienced serious trauma write about it basically. And then they analyzed it using this computer program which is called Linguistic Inquiry and Word Count. Dr. Friedland has been all about understanding how bad English can be, can be to our advantage in some ways.

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