What's the Worst Case Scenario for a Launch?

The goal here is to get people excited about what you're working on and show it to the world. Hargy: There's a whole set of contortions that certain types of founders have figured out how to tie themselves up in so that they can feel like they're launching. "I do want to play devil's advocate though, right? Like there are these examples of companies that founders will throw in our face," he says.